I avoided this book for the longest time – after all, I said, who the hell needed to read a fawning tale about a bunch of Silicon Valley Web 2.0 hipsters? I went to the same parties (fewer in number, to be sure) and read the same blog posts to know better.
I was wrong. The book is very readable, very entertaining, very good. If you follow the tech industry and scene closely, most of the information is well-known in broad strokes. But Sarah Lacy (author) managed to score detailed and excellent interviews with several folks at the forefront of the renaissance of the web, including Max Levchin, Kevin Rose, Marc Andreessen, Gina Bianchini (disclosure: a friend and a mentor), Jay Adelson, Evan Williams, etc. The personal back stories are compelling. Their reasons for starting companies and building great products make for a great read for any Valley junkie. A lot of fine details that weren’t covered in blog posts are perfectly suited to the longer book format. If you’re a student of human behavior especially as applicable to this weird little place we call home – this book is well worth the quick romp. The book is also fun for those of us who aspire to be entrepreneurs – no matter what your opinion of Digg/Slide and other companies, these guys were the first to capitalize on the Web in the last 5-6 years. They did more than most of us. Kudos to them and to the author for capturing that.
What’s more fun, however, is reading the book 2-3 years after publication. The author spends a bunch of time talking about Slide versus RockYou, a very appropriate discussion for the time. As of today, however, who gives a shit about the great slideshow rivalry? Slide got sold for a respectable $228 million but a nice strong climb down from the heady $550 million valuation. RockYou is now billed as a “social ad network”. Other parts of the book seem….well, simply quaint in hindsight. There’s a decent bit of discussion on the “widget economy”. Yeah you never hear about that anymore.
A quick final point: do not expect detailed discussions about product strategy, execution challenges at the companies discussed, etc. This is, by and large, a compelling set of portraits of a set of people and the times they lived in and the things they built.
Long story short, read this book. Well worth the few hours for any Valley junkie.
Let me get right to it – this book is awful. It is made far more awful by the fact that I, over-consumer of all variety of news, Twitter gossip, technology blogs got suckered into reading something so simplistic, so poorly written, so ridiculous in its overall execution of a (promising) premise and so narrow in its end goals.
Now, let me qualify that. If you work in a soul-crushing job that teems with unimaginative management – the kind that won’t ever let you work remotely, the kind that expects that you delight in your own micromanagement, the kind that won’t let you visit “personal websites” while at work (I’ve actually worked in a company that did this), you may find several choice nuggets of wisdom in this book. You may be inspired by Tim Ferriss’ admonitions to live now, find a way to upward-manage your bosses, etc. I grant the book that and I’m sure it has been valuable to a particular set of people.
But if you work in most enlightened places, especially in Silicon Valley, this book is a joke. Most of us love and value our work. We want to build technology at startups. We want to build great teams. Our managers don’t care if we work remotely or not. Hell, NetFlix doesn’t even have a vacation policy!
So with that being said, I find it incredulous that the book was actually read and discussed – and not with a sense of irony reserved for “Snakes On A Plane” – in Silicon Valley. I mean, seriously, folks? The book spends a whole chapter outlining how the author shilled sports supplements on the Internet, and NOW YOU CAN TOO (Billy Mays, RIP). I can understand folks who don’t understand AdWords or A/B testing deriving value from this, but is this what *we* are about? We obsess over whether the new web companies are “dipshit companies” (quoting Arrington here) but take this informercial at face value.
One final caveat: the book was published in 2006, only a year or two after Tom Friedman’s “The World Is Flat”. The ideas on hiring virtual assistants were fresh at the time, and outsourcing was actually a topic that more people cared about at the time. I read this in 2010 when several friends of mine actually have VAs so I found the detailed chapter repetitive and childish.
Bottom line, don’t waste your money. If you really want to read this infomercial, come take my copy. I refuse to send this to the library, have a strict anti-book-burning policy and don’t need paper weights in my line of work.
It feels like early 2009 all over again. The New York Times is pushing an article about an author’s discovery of Twitter and the gems of realization that followed therefrom. You can read it here. It spends a bunch of time discussing how people are now becoming performers as they package their lives up for Twitter, and so forth.
But the article fails, miserably so, at distilling the other side of the “packaged stream of thoughts” coin. What about the psychology of the *follower*? I’m on Twitter, primarily, because it has become the default way to overhear the smartest people in my industry. Its like being at a tech conference without the terrible food and the panelist bloviation. In fact, Twitter has now replaced Google Reader as the quickest way to get to news and information of value. The fact that I also use it to rant about the Seinfeldian absurdities of life is quite secondary.
Or maybe I should shut up and expect no more or less from The Times, which after all is not out to cater to just the XKCD audience. Either ways, let me know on Twitter. I’m @saumil.
In spite of multiple policy disappointments, I remain a big fan of Barack Obama. Combine that with a propensity to make impulse purchases courtesy of Amazon Prime, and this 572 page biography of Obama landed with a rather intimidating thud on my desk a few weeks ago. The book is written by David Remnick, the editor of hoity-toity mag The New Yorker.
The book is compelling for a variety of reasons, but the primary reason to pick it up is that its not a singularly focused bio of Barack. It actually interleaves Barack’s rocket rise in the American body politic against the backdrop of the civil rights movement and the narrative of race in this country. It paints a rich picture of African-American autobiographical styles, for example (when discussing Dreams From My Father) that you’d normally not come across unless you were widely read in African American studies.
Coming back to the purely biographical aspects of the book, Remnick is horribly well sourced and researched on his primary subject. The book is richly detailed and textured, beginning all the way back from Barack’s ancestral home of Kogelo, Kenya and culminating with his inauguration in January 2009. Remnick has interviewed key characters like Valerie Jarrett, David Axelrod, high school friends, colleagues from The Illinois State Senate, etc. in significant detail and is able to present a relatively complete picture of 44.
The book also shines in outlining Obama’s key temperamental qualities and how he came to acquire them. In a world that generally celebrates leaders and alpha dogs who scream like a banshee (Jamie Dimon, Ari Gold), it is simply wonderful to see Obama in action in a variety of circumstances large and small. It should give young aspiring leaders hope and pause before they flout The Asshole Rule.
The book is definitely VERY light on issues of the 2008 race so if you’re looking for a blow-by-blow on the campaign, the book will be a waste of your time. In fact, the book actually covers the 2008 campaign exclusively through the lens of race – a jarring shift as you’re reading but a worthwhile one for the narrative in the end.
All in all, a wonderful read for anyone that considers themselves a student of leadership and American history.
Scene: I’m stuck on El Camino Real at the stop light on Stanford Avenue, right next to that Starbucks. I pull up right next to this Piece Of Shit bright orange Eclipse. A moment later, a gorgeous, jet-black Audi R8 pulls up right behind the Eclipse.
I always love to see guys in piddly wannabe sports cars like The Eclipse get p0wned. I pray for a badass machine like the R8 to pull up alongside, simply daring The Eclipse to a Fast And Furious kind of race. So in anticipation of The Eclipse Boys eating crow, I roll down the window and peer slyly into the car, past the eye-gougeworthy orange color.
A couple of young neighborhood “toughs” blaring indistinguishable hip hop. What a surprise. Windows rolled down…this ought to be good.
But instead of focusing on their rearview mirror with a clear visual of the Audi, they’re trying to read a damn bumper sticker…on the minivan in front. ARE YOU KIDDING ME?
And then all of a sudden, one of them goes, “You Can Bomb The World Into Pieces…But You Can’t Bomb The World Into Peace”. And the other one pipes up, instantly, “Actually I’d argue against that…if there’s no one left to bomb, wouldn’t we have peace after all?!”
Struck by the profundity of the argument, and disgusted at the quality of Palo Alto’s teenage thugs, I roll up my windows and wait. I miss rough-and-tumble Kansas City sometimes.
Like most of you, I’ve had a longstanding hatred of Comcast’s TV services. You want me to pay WHAT for this piece of junk Fisher Price DVR?! Loving your Apple products and hating Comcast’s stultifying services are 2 sides of the same coin.
So when I moved recently, I decided to cut the cord and not get TV at all. Here’s how I’m doing it, in bullet point format:
- I bought a 300 dollar HTPC (home theater PC) from Acer. Its just a Windows 7 box in a compact form factor and comes with a wireless keyboard/mouse.
- The HTPC has an HDMI out which goes directly into my LCD. I also connected it via Ethernet to my router.
- I got the baseline Netflix subscription
- I’m going to get Hulu Plus
- I downloaded and installed Boxee for Windows.
And here’s the end result of all of this, also in lazy bullet point format:
- Windows 7 stinks to the high heavens. Unlike Macs, things don’t work seamlessly.
- Not having sports is pretty challenging.
- Hulu Plus and Netflix together can get the job done for TV shows and movies.
- Boxee isn’t as great as its made out to be. I was impressed, no doubt, but there’s definitely more heat than light here.
- All in all, cutting the cord is a bitch and I don’t feel like the sharpest tool in the shed for having gone down this path.
Thus far, though, its worth it to not get price-gouged by Comcast. Let’s see how long I can hold out!
I was sitting in the office the other day when the following conversation ensued:
Coworker One: Wow, I just noticed your sweet (insert_nice_car_here)! What kinda 0-60 you seeing on that?
Coworker Two (nonchalantly): Hey thanks. Yah its all dinged up now.
Silicon Valley is filled with people who are fantastically driven, talented, hard-working and happen to live in an industry that specializes in wealth-creating disruptions. It is also generally filled with highly educated progressive people who are – to put it mildly – slightly less comfortable displaying their wealth than, say, 50 Cent. Or T.I. Or every other idiotic rapper out there.
Now, that’s not to say that we don’t LOVE our BMWs and our SF Marina sailboats, our big-time Palo Alto homes, our Porsches or even (in my relatively impoverished case, right out of college) our tacky red Nissan 350zs. We just don’t want to look like dicks while loving them. That’s so….LA. Barf.
So how’s a fundamentally nice Silicon Valley person to square this awkward social situation circle? BitBubble’s here to help with this handy list of tips:
- Self Deprecate: When confronted with a social situation that points out your latest sweet toy in a cloying/envious manner, simply turn attention to your own flaws. A few examples:
- “Oh! I bought that car to get over a quarter life crisis!”
- “I wear a Rolex because I’m just a douchebag at heart!”
- “Yah I won the lottery at Google and blew all my cash on this giant house. Not smart financial planning but what the hey! Maybe I should go look for a job at AIG!”
- Tarnish Latest Toy: Its also useful to wipe the psychological luster off the shiny new house/car/bling by finding some horrendously minor flaw with it. A few examples:
- “Oh look. There’s an invisible scratch on the underside of my Rolex!”
- “You know, I know its a Porsche convertible but the top takes 30 seconds to drop! Guess who has two thumbs and got ripped off on the deal?! THIS GUY!”
- Compliment Envious Complimenter: File this one under deflection mechanisms. When confronted with a compliment on your bling, find any way to compliment the complimenter. Try not to patronize them but this is secondary. Being patronizing is better than the ugly feeling that accompanies privileged guilt. Examples include:
- “Wow, your Honda Civic is AMAZING! No power windows either!!! You’re so retro cool, really.”
- “I love the deals at Target! That Mizrahi fellow really does it do it better than Marc Jacobs, no?!”
Of course, you can mix and match from the 3 categories above. I’ve seen compliment deflection and self deprecation combined to very useful effect.